MCM604 - International Communication

Re: MCM604 GDB1 Solution and discussion McGoldrick and Lynch defined peace journalism as a broader, fairer and more accurate way of framing stories, drawing on the insights of conflict analysis and transformation. The peace journalism approach provides a new road map tracing the connections between journalists, their sources, the stories they cover and the consequences of their reporting – the ethics of journalistic intervention. There are countless examples. Acknowledging the suffering of all sides is not a substitute for analyzing the conflict - it is essential to establishing the real formation or map of the conflict. Keeping in view the concept of Peace Journalism, give your stance that by following this practice whether rival nations can sort their issues or not? Support your view point with logical arguments.

International Communication MCM604 SEMESTER FALL 2019 MARKS: 15 TOPIC Media Hegemony Learning Objectives:  To develop the understanding of hegemony.  To develop the creative skills. Question Gramsci’s conception of hegemony is rooted in the notion that the dominant social group in a society has the capacity to exercise intellectual and moral direction over society at large and to build a new system of social alliances to support its aims. Discuss the focus of the media hegemony theory and how foreign news agencies and news channels affect our news channels regarding dissemination of national information? Support your answer with the help of example. Learning outcomes: Students will be able to:  Analyze the role of International communication  Identify the process of media Hegemony  Note: Copied material will be graded “Zero”. Schedule Marks: 15 Opening Date and Time Due Date and Time November 21,2019 12:01 A.M. (Mid-Night) November 27, 2019 At 11:59 P.M. (Mid- Night) MCM604 International Communication VU Note: Only in the case of Assignment, 24 Hrs extra / grace period after the above mentioned due date is usually available to overcome uploading difficulties which may be faced by the students on last date. This extra time should only be used to meet the emergencies and above mentioned due dates should always be treated as final to avoid any inconvenience. Important Instructions: Please read the following instructions carefully before attempting the assignment solution. Deadline:  Make sure that you upload the solution file before the due date. No assignment will be accepted through e-mail once the solution has been uploaded by the instructor. Formatting guidelines:  Use the font style “Times New Roman” and font size “12”.  It is advised to compose your document in MS-Word 2003.  Use black and blue font colors only. Solution guidelines:  Use APA style for referencing and citation. For guidance search “APA reference style” in Google and read various website containing information for better understanding or visit http://linguistics.byu.edu/faculty/henrichsenl/apa/APA01.html  Every student will work individually and has to write in the form of an analytical assignment.  Give the answer according to question, there will be negative marking for irrelevant material.  For acquiring the relevant knowledge don’t rely only on handouts but watch the video lectures and use other reference books also. Rules for Marking: Please note that your assignment will not be graded or graded as Zero (0) if:  It has been submitted after due date  The file you uploaded does not open or is corrupt MCM604 International Communication VU

International Communication MCM604 SEMESTER FALL2019 MARKS: 15 TOPIC Propaganda Tools Learning Objectives:  To develop the understanding of politics.  To develop the creative skills. Task: Propaganda is one of the oldest terms that we associate with global communication. It has been in use for centuries and affects communication both domestically and abroad. With advances in communication technologies, propaganda has become increasingly important, even dangerous, in this modern day. Propaganda has to do with the use of communication channels, through known persuasive or manipulative techniques, in an attempt to shape or alter public opinion. The propaganda used different strategies and these are name calling, glittering generality, transfer, testimonial, plain folks, card staking, and the band wagon effect. In this regard, your task is to explain the given below propaganda strategies with the help of two examples of every type. Name calling Glittering generality Plain folks Learning outcomes: Students will be able to:  Analyze the role of propaganda  Identify the steps involved in propaganda   Note: Copied material will be graded “Zero”. Schedule OpeningDateandTime January 10, 2020 at 12:01 A.M. (Mid- Night) Due Date and Time January 16, 2020 At 11:59 P.M. (Mid- Night) Note: Only in the case of Assignment, 24 Hrs extra / grace period after the above mentioned due date is usually available to overcome uploading difficulties which may be faced by the students on last date. This extra time should only be used to meet the emergencies and above mentioned due dates should always be treated as final to avoid any inconvenience. Important Instructions: Please read the following instructions carefully before attempting the assignment solution. Deadline:  Make sure that you upload the solution file before the due date. No assignment will be accepted through e-mail once the solution has been uploaded by the instructor. Formatting guidelines:  Use the font style “Times New Roman” and font size “12”.  It is advised to compose your document in MS-Word 2003.  Use black and blue font colors only. Solution guidelines:  Use APA style for referencing and citation. For guidance search “APA reference style” in Google and read various website containing information for better understanding or visit http://linguistics.byu.edu/faculty/henrichsenl/apa/APA01.html  Every student will work individually and has to write in the form of an analytical assignment.  Give the answer according to question, there will be negative marking for irrelevant material.  For acquiring the relevant knowledge don’t rely only on handouts but watch the video lectures and use other reference books also. Rules for Marking: Please note that your assignment will not be graded or graded as Zero (0) if:  It has been submitted after due date  The file you uploaded does not open or is corrupt

Total Marks 5 Starting Date Thursday, August 01, 2019 Closing Date Friday, August 02, 2019 Status Open Question Title Social Media and Hate Speech Question Description Social media is often credited for empowering common man by providing a way to approach masses and dissemination of information is not now limited to certain groups only. But unfortunately it has emerged to be a platform for hate speech and propaganda. How do you see the role of social media in a global world today? Give your brief analysis.